Strategy Audit

We start our strategic and project processes by evaluating current strategy. Our deep understanding of the main drivers to successful digital business models enables us to ask the essential questions and address the most relevant points as part of a quantitative as well as a qualitative evaluation.


We pinpoint those levers to a successful strategy that still require adjustment as well as any “flanks” that are too broad for competitors to attack. After evaluating the basic feasibility of the strategic idea or ideas, we devote ourselves to operational feasibility. This is where most strategies fail – at the transition point into the operational business. Here we rely on our executional know-how and finish auditing all the key features of the strategy, which will serve as a behavioural guide to achieving the goal

“Our audits are an objective, transparent evaluation of your strategic idea or business model from a market, competitive and customer perspective.”

Lennard Grewe

Founder and Managing Director
+49 (0) 89 388 696 50


 Strategy Audit      eCom & Multichannel Performance Audits      Tech & Data Landscape Audits 
 Digital Sales Channel Evaluation & Recommendation      Process- & Organizational Audit 

Strategy Audit

The right digital strategy for growth

To survive fierce competition in the fashion industry, a multi-channel retailer developed its own radical platform strategy. eccelerate was tasked with evaluating the strategy and putting the implementation, which was already underway, through its paces. Thanks to our detailed understanding of established platform/marketplace business models, eccelerate was able to deliver the decisive added value required to convince investors and make the right adjustments for rapid scaling.